Difference between revisions of "Help:Search Engine Optimization"
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| − | '' | + | ''<blockquote>See also [[Search engine optimization]] (SEO) for a general discussion of SEO.</blockquote>'' |
| − | Centiare listings that utilize semantic tags achieve higher search results rankings through a combination of relevance and linkage. Example: | + | '''Search Engine Optimization'''. Centiare listings that utilize semantic tags achieve higher search results rankings through a combination of relevance and linkage. Example: |
The [[Directory:Church of the Loving Shepherd|Church of the Loving Shepherd]] is located in West Chester, PA. Assume that you were driving by one day and only got a glimpse of the full name. Later, you searched Google using a pretty common method: ''city+name'' fragments, which in this case would be "West Chester Church Shepherd". Here's the result you would get: | The [[Directory:Church of the Loving Shepherd|Church of the Loving Shepherd]] is located in West Chester, PA. Assume that you were driving by one day and only got a glimpse of the full name. Later, you searched Google using a pretty common method: ''city+name'' fragments, which in this case would be "West Chester Church Shepherd". Here's the result you would get: | ||
Revision as of 17:46, 6 January 2007
See also Search engine optimization (SEO) for a general discussion of SEO.
Search Engine Optimization. Centiare listings that utilize semantic tags achieve higher search results rankings through a combination of relevance and linkage. Example:
The Church of the Loving Shepherd is located in West Chester, PA. Assume that you were driving by one day and only got a glimpse of the full name. Later, you searched Google using a pretty common method: city+name fragments, which in this case would be "West Chester Church Shepherd". Here's the result you would get:
See how the semantic tags recorded in the Church's Directory listing improves not only Google's search term relevance, but also triggers the correct address/contact information to be displayed?
In addition to context/relevance, semantic tags also improve overall rankings through the effect of Centiare's internal link-farming. That is, Directory listings, automatically generated summary reports (at the end of each listing) and cross-referenced ASK queries all serve to improve overall search rankings by providing multiple reference points.
The Church's listing was place at Centiare 4 weeks ago and this is the type of results they are already seeing. What type of optimization can you and/or your organization achieve using Centiare semantic features?
